6 Days to Go
Social media is the devil. I marvel that writers once never needed to consider things like tweets, blog posts, and status updates. If I wasn’t a writer, there’s a good chance I’d never have bothered with Facebook at all.
Part of the challenge of social media is that you can only get away with so much crossover between them. If you post the same thing in each place, it looks lazy and doesn’t offer readers much incentive to follow you in different places. When a writer decides to get savvy about it, you try to give each part of that social media its own thing. When I originally got serious about my writing, I didn’t do much with Tumblr, but given a lot of teenagers enjoy it, I couldn’t ignore that given I write young adult books.
While attending one of the James River Writers Conferences, a speaker talked about a rather different approach to social media. One of the writers she knew about hired a teenager to post on Facebook as the main character of the book. That sounded really cool, except I don’t have the money to spare. Still, when I realized I needed to add Tumblr to my social media presence, I realized the answer was to make it Gidion’s Tumblr and not mine.
I’ll admit that as Gidion’s Blood has drawn closer to its publishing date, I’ve allowed the lines to blur a bit, but most of the time, I post as Gidion. It’s turned into a guilty pleasure for me, allowing me to see what’s happening with many of my favorite comic book characters. At one point in the second book, I even found an opportunity to let Gidion post to his Tumblr page. After the big push for the second book passes, most of what I do there will return to posting things about comic books and football. Gidion posts a few things about vampire hunting, too.